Archive for the ‘Social media’ Category

Company blogs can do much to improve a firm’s image and online presence, according to one expert.

Sage Lewis of Search Engine Watch said that blogs can offer several advantages to businesses looking to improve their public image, if a number of key tips are followed.

He said that it is advisable for companies to host their own blogs instead of using a domain name different to their own, if only to minimise disruption should new blogging software be used.

Enabling user comments can result in the creation of a host of new content for the site, as well as perpetuate the reputation of the company as willing to interact with customers, Mr Lewis noted.

"The quickest way to get others to know about your blog is to comment and be involved in other blogs within your industry," he added.

"You often are able to make your name a link to your website when commenting on blogs."

ReadWriteWeb recently compiled a list of the most interesting company blogs to be found on the internet, including those belonging to social network technology firm Ning and RSS application provider Newsgator.

A new set of applications has been launched by mobile web company fring.

Users of the fring mobile internet service and community can now take advantage of mobile access to social networks such as Facebook and Google’s Orkut.

In addition, mobile owners can access videos via mobile video search and streaming service VTap and receive alerts for incoming emails into Gmail accounts via their handsets.

The add-ons are free to use and add to fring’s existing suite of services, including free calls, mobile chat and file transfer. Third-party developers can make applications for fring under the fringAPI.

"We look forward to rolling out new fringAdd-ons developed by third parties and independent developers to enrich the experience even further as soon as they become available," commented Avi Shechter, co-founder and chief executive of fring.

Last month, the company launched fring 3.35 for the Symbian 9 operating system.

MySpace has announced details of a new partnership with Vodafone that it hopes will help to unlock the advertising potential of the social networking website.

The telecoms giant’s Vodafone Music Reporter platform will be hosted on MySpace and will offer users the chance to gain extra information about its programme of summer festivals.

It will also allow users in the UK, Germany, Spain and Italy - the four territories where it was launched on June 30th - to upload their own content, which Vodafone and MySpace hopes will encourage the creation of new online communities of music fans.

Nick Reid, head of UK sales for the News Corporation-owned social networking website, said the arrangement would allow Vodafone to tap into a creative community across a number of countries.

He added: "It’s a perfect fit for Vodafone and highlights the possibilities available to advertisers on MySpace."

Vodafone already has partnerships with a number of major internet businesses, including eBay, Yahoo! Mail and Google, which allow its customers to access popular websites via their mobile phones.

Company blogs can do much to improve a firm’s image and online presence, according to one expert.

Sage Lewis of Search Engine Watch said that blogs can offer several advantages to businesses looking to improve their public image, if a number of key tips are followed.

He said that it is advisable for companies to host their own blogs instead of using a domain name different to their own, if only to minimise disruption should new blogging software be used.

Enabling user comments can result in the creation of a host of new content for the site, as well as perpetuate the reputation of the company as willing to interact with customers, Mr Lewis noted.

"The quickest way to get others to know about your blog is to comment and be involved in other blogs within your industry," he added.

"You often are able to make your name a link to your website when commenting on blogs."

ReadWriteWeb recently compiled a list of the most interesting company blogs to be found on the internet, including those belonging to social network technology firm Ning and RSS application provider Newsgator.

A new set of applications has been launched by mobile web company fring.

Users of the fring mobile internet service and community can now take advantage of mobile access to social networks such as Facebook and Google’s Orkut.

In addition, mobile owners can access videos via mobile video search and streaming service VTap and receive alerts for incoming emails into Gmail accounts via their handsets.

The add-ons are free to use and add to fring’s existing suite of services, including free calls, mobile chat and file transfer. Third-party developers can make applications for fring under the fringAPI.

"We look forward to rolling out new fringAdd-ons developed by third parties and independent developers to enrich the experience even further as soon as they become available," commented Avi Shechter, co-founder and chief executive of fring.

Last month, the company launched fring 3.35 for the Symbian 9 operating system.

MySpace has announced details of a new partnership with Vodafone that it hopes will help to unlock the advertising potential of the social networking website.

The telecoms giant’s Vodafone Music Reporter platform will be hosted on MySpace and will offer users the chance to gain extra information about its programme of summer festivals.

It will also allow users in the UK, Germany, Spain and Italy - the four territories where it was launched on June 30th - to upload their own content, which Vodafone and MySpace hopes will encourage the creation of new online communities of music fans.

Nick Reid, head of UK sales for the News Corporation-owned social networking website, said the arrangement would allow Vodafone to tap into a creative community across a number of countries.

He added: "It’s a perfect fit for Vodafone and highlights the possibilities available to advertisers on MySpace."

Vodafone already has partnerships with a number of major internet businesses, including eBay, Yahoo! Mail and Google, which allow its customers to access popular websites via their mobile phones.

Company blogs can do much to improve a firm’s image and online presence, according to one expert.

Sage Lewis of Search Engine Watch said that blogs can offer several advantages to businesses looking to improve their public image, if a number of key tips are followed.

He said that it is advisable for companies to host their own blogs instead of using a domain name different to their own, if only to minimise disruption should new blogging software be used.

Enabling user comments can result in the creation of a host of new content for the site, as well as perpetuate the reputation of the company as willing to interact with customers, Mr Lewis noted.

"The quickest way to get others to know about your blog is to comment and be involved in other blogs within your industry," he added.

"You often are able to make your name a link to your website when commenting on blogs."

ReadWriteWeb recently compiled a list of the most interesting company blogs to be found on the internet, including those belonging to social network technology firm Ning and RSS application provider Newsgator.

A new set of applications has been launched by mobile web company fring.

Users of the fring mobile internet service and community can now take advantage of mobile access to social networks such as Facebook and Google’s Orkut.

In addition, mobile owners can access videos via mobile video search and streaming service VTap and receive alerts for incoming emails into Gmail accounts via their handsets.

The add-ons are free to use and add to fring’s existing suite of services, including free calls, mobile chat and file transfer. Third-party developers can make applications for fring under the fringAPI.

"We look forward to rolling out new fringAdd-ons developed by third parties and independent developers to enrich the experience even further as soon as they become available," commented Avi Shechter, co-founder and chief executive of fring.

Last month, the company launched fring 3.35 for the Symbian 9 operating system.

MySpace has announced details of a new partnership with Vodafone that it hopes will help to unlock the advertising potential of the social networking website.

The telecoms giant’s Vodafone Music Reporter platform will be hosted on MySpace and will offer users the chance to gain extra information about its programme of summer festivals.

It will also allow users in the UK, Germany, Spain and Italy - the four territories where it was launched on June 30th - to upload their own content, which Vodafone and MySpace hopes will encourage the creation of new online communities of music fans.

Nick Reid, head of UK sales for the News Corporation-owned social networking website, said the arrangement would allow Vodafone to tap into a creative community across a number of countries.

He added: "It’s a perfect fit for Vodafone and highlights the possibilities available to advertisers on MySpace."

Vodafone already has partnerships with a number of major internet businesses, including eBay, Yahoo! Mail and Google, which allow its customers to access popular websites via their mobile phones.

Company blogs can do much to improve a firm’s image and online presence, according to one expert.

Sage Lewis of Search Engine Watch said that blogs can offer several advantages to businesses looking to improve their public image, if a number of key tips are followed.

He said that it is advisable for companies to host their own blogs instead of using a domain name different to their own, if only to minimise disruption should new blogging software be used.

Enabling user comments can result in the creation of a host of new content for the site, as well as perpetuate the reputation of the company as willing to interact with customers, Mr Lewis noted.

"The quickest way to get others to know about your blog is to comment and be involved in other blogs within your industry," he added.

"You often are able to make your name a link to your website when commenting on blogs."

ReadWriteWeb recently compiled a list of the most interesting company blogs to be found on the internet, including those belonging to social network technology firm Ning and RSS application provider Newsgator.